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JAMIE-LEE

Advertisement and Media Industry

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Internship 2

UNIT DESCRIPTION: Interning for the business/strategy team at DDB provided invaluable insights and experience into the everyday life of a...

Major Project

UNIT DESCRIPTION: My final university assessment was a major project of our choosing. I developed a business proposal that reflected a...

Radio & Podcasting

During this unit we were given an emerging brand and a brief. We had to develop a concept and three scripts to target women, men, and...

Pitching - is there a better way?

It’s a hot topic largely debated throughout present-day adland; is there a better way to pitch for a new business? With Initiative Global...

Qnary - A New Category of Advertising

The era of digital media and online representations of brands, values and products brings rise to a new aspect of brand advertising:...

Beach addict.

Salt, sand and sunshine... There is nothing better than a sunny summers day on your favourite low-key beach. Book-in hand, warm breeze...

Kiss The Sea Bikini - Facebook Branding

The concept of "Kiss The Sea Bikini" is a sustainable swimwear line made from recycled nylon retained from plastic bottles and fishnets...

Web Design Analysis

A good web design is one of the most important aspects of a brand. Design matters, as it reflects how your current and potential clients...

Advice From A Creative Recruiter

Corrina Hartas, well-known head hunter in the creative industry, came and spoke to Macleay Students about the recruitment process and how...

Internship Reflection - The Highs and Lows

Three months later and I have completed my internship with the AdNews team. Coming to the end of my role in the company resulted in many...

Design Thinking

UNIT OVERVIEW: Design thinking is core to many of the most successful businesses, and combines critical thinking and creativity to solve...

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